Strategy Development
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No brand, product, industry, or campaign is the same. We work with you to ensure you reach your goals and we measure the effectiveness of our campaign against those goals with meaningful KPIs.
Whether your conversion is a purchase, a lead generation form, a product or a PDF download, we can track, report on, and optimize the campaign to deliver on those objectives. It's not the 1960s anymore - we know when advertising works!
If you don't have a hard conversion on your site, and your main objective is to increase the awareness of your brand against your target audience, we can do that too! We use Google's Brand Lift surveys to understand the impact our campaign has had on the awareness of your brand.
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Keyword Research & Content Marketing
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We believe that the very core of engaging, traffic-generating content is a deep and critical understanding of your business industry, competition, products and services, categories.
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You can expect us to do our due diligence and thorough research to get you the most relevant keywords that would make a solid basis of your marketing campaign and get you more than traffic.
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Competitive Analysis
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Keep your friends close, but enemies closer. Knowing how to identify your competitors is an important step in your overall advertising campaign. The proper analysis will help you get a better "big picture" view of what strategies to use to overcome your competitors.
Not only you will know the latest trends of the markets, but always be at the frontier of the industry. Our analytical tools will collect, process and present only the necessary information that is vital for your business growth.
Account Audit
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You need a comprehensive digital customer acquisition strategy using the in-depth insights, grounded in proven consumer behavior and marketing fundamentals.
We are here to provide you with a comprehensive marketing strategy outlining our recommended techniques for reaching your audience and rolling out a campaign that delivers against your digital objectives and KPIs.
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We provide comprehensive audits that cover contextual, technical and structural components affecting your marketing performance and visibility. At the end of the day, you get a solution that calls to action.